Ads & Scale
MARKETING

Performance marketing that's optimized for profit, not impressions.

We run Meta, Google, TikTok and emerging platform ads with one goal: profitable revenue growth. Every dollar is tracked, every campaign optimized for real ROAS.

AT A GLANCE

Revenue growth

15x

AM by Anita Mittal, Mar-Aug 2026

Revenue growth

4x

Food D2C brand, $18K to $72K/mo

Revenue growth

2.7x

Crossword, monthly online revenue

What's included

Everything you need for profitable paid media

Meta Ads (Facebook & Instagram)

Full-funnel campaigns across Facebook and Instagram, optimized for conversions and revenue growth.

Google Search, Shopping & YouTube

Search, Shopping and YouTube ads to capture high-intent buyers at every stage of the funnel.

TikTok & Emerging Platforms

First-mover advantage on TikTok and new platforms before your competitors saturate the space.

Full-Funnel Acquisition Strategy

Awareness to conversion — a unified strategy that moves prospects through every stage of the buying journey.

Budget Scaling & Efficiency

Systematic budget scaling with guardrails to maintain efficiency as you grow your monthly spend.

Hourly Campaign Monitoring

Real-time monitoring and automated alerts ensure no budget is wasted on underperforming campaigns.

Our approach

From audit to scale in 4 steps

  1. 01

    Audit

    Deep dive into your ad accounts, creative library, landing pages, and tracking setup.

  2. 02

    Strategy

    Build a channel-specific plan with clear KPIs, budgets, audiences, and creative direction.

  3. 03

    Execute

    Launch campaigns, test creatives, optimize bids, and scale what works — fast.

  4. 04

    Optimize

    Continuous improvement through data analysis, creative iteration, and budget reallocation.

Results

Real results from real brands

Men's Grooming6 months

5x revenue growth

Hivado sells men's grooming on Shopify and was running on weak creative with low return on ad spend. The product was fine; the ads gave a cold audience no angle worth stopping for, so paid spend returned too little to scale.

Read full case study →

Fashion & Apparel2 months (ongoing)

21% sales growth

Sockscarving had a deep catalog and a well-built pack offer, but the ad account was structured around products rather than buying intent — a ₹299 single pair and a ₹999 five-pack competed inside the same campaigns. Creative was briefed ad-hoc, so tests could not be read against each other.

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Fashion & Apparel6 months (ongoing)

15x revenue growth

ShopAM came to us for a rebrand having already decided to shut the online store down — it was generating almost no revenue, and there was no appetite for spending further against a 15-day make-to-order lead time. Rebranding a store nobody was seeing would not have changed that.

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Books & Retail5 months (ongoing)

2.7x revenue growth

Crossword was spending heavily across Meta and Google with a blended 1.7x ROAS and a CAC of ₹3,200 (approx. $38) — unsustainable on average order values under ₹4,000 (approx. $48). Attribution was broken, Google Shopping was severely under-structured, and seasonal peaks were left to chance.

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Food & Beverage6 months (ongoing)

4x revenue growth

The brand had solid product-market fit but was burning budget on broad Meta campaigns with no attribution visibility. CAC had ballooned to $42 with declining ROAS and no clear path to profitability.

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Testimonials

What clients say

“The structure work changed how we think about the account. Splitting the packs out from single pairs was the thing we had not seen ourselves, and once the briefs became repeatable we stopped guessing about which creative to make next.”
HYHiren & YaxitFounders, Sockscarving
“I was planning to shut the online store down. Nothing was coming in, and with a 15-day make-to-order window I could not see how ads would ever pay for themselves. We were doing good in the offline retail store, but Nitesh disagreed and talked me into testing it properly, with his creative team on the work. Six months later we are doing fifteen times the monthly revenue we started with.”
AMAkshat MittalDirector, ShopAM
FAQ

Common questions about performance marketing

What platforms do you run ads on?

We run campaigns across Meta (Facebook & Instagram), Google (Search, Shopping, YouTube), TikTok, and emerging platforms. Our approach is channel-agnostic — we go where your customers are.

How do you measure success?

We focus on revenue-driving metrics — ROAS, CAC, and incremental revenue. Not vanity metrics like impressions or clicks. Every campaign is tracked end-to-end with proper attribution.

What's the minimum ad spend you work with?

We typically work with brands spending $5,000+ per month on ads. This ensures enough data for optimization and meaningful results.

How long before I see results?

Timing depends on where the account starts. Fixing tracking and campaign structure can show early movement in the first weeks, and full optimization cycles typically take around 90 days as we test, learn, and scale winning strategies. We don't promise a fixed result by a fixed date.

Do you work with B2B businesses too?

Yes! We run LinkedIn, Google, and programmatic campaigns for B2B companies. Our B2B lead generation service is specifically designed for longer sales cycles.

Ready to make every ad dollar count?

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