TECHNOLOGY
Clarity at every stage of growth. No more flying blind.
We build end-to-end tracking, unified dashboards, and attribution models that give you a single source of truth — so every decision is backed by real data.
Get Your Free Analytics Audit →Data Points
2.4M
Tracked daily
True ROAS
3.1x
vs 1.8x reported
Dashboards
12
Live & custom
+ WHAT'S INCLUDED
Everything you need for data clarity
End-to-End Funnel Tracking
Server-side tracking, UTM frameworks, and pixel setup that captures every touchpoint accurately.
Unified Performance Dashboards
Real-time dashboards combining ad platforms, Shopify, CRM, and analytics in one view.
Blended CAC & LTV Analysis
True cost of acquisition and lifetime value metrics that account for all channels and touchpoints.
Attribution Modeling
Multi-touch attribution that reveals which channels truly drive revenue — not just last-click vanity metrics.
Custom Reporting & Insights
Weekly and monthly reports with actionable insights, anomaly detection, and growth opportunities.
Revenue & Profitability Tracking
P&L-level visibility into marketing spend, revenue attribution, and true profitability per channel.
+ OUR APPROACH
From audit to scale in 4 steps
Audit
Deep dive into your tracking setup, data sources, attribution model, and reporting gaps.
Strategy
Design a unified data architecture with clear KPIs, dashboards, and reporting cadence.
Execute
Implement tracking, build dashboards, configure attribution models, and validate data accuracy.
Optimize
Continuous refinement of tracking, attribution logic, and reporting based on evolving business needs.
+ RESULTS
Real results from real brands
Single Source of Truth
Unified 5 ad platforms, Shopify, and CRM data into one dashboard — revealing that true ROAS was 3.1x (vs 1.8x reported by platforms).
$22K Saved
Identified $22K in wasted ad spend through proper attribution modeling, redirected to high-performing channels.
+ FAQ
Common questions about data & analytics
+ FROM THE BLOG
Dig deeper with our guides
GUIDE
D2C Analytics and Attribution: The Complete Guide to Measuring What Actually Works
Why your reported ROAS is wrong, how to implement multi-touch attribution, and how to build dashboards that actually drive decisions.
Read guide →
GUIDE
Attribution Modeling 101: Why Last Click Is Killing Your Growth
Last-click hands all credit to the final touchpoint and starves top-of-funnel channels. Here's how to implement multi-touch attribution.
Read guide →
GUIDE
Why Your ROAS Is Lying to You (And How to Fix It)
Platform-reported ROAS is almost always inflated. Here's why, and how to calculate your true blended ROAS.
Read guide →
GUIDE
How to Build a Marketing Dashboard Your CFO Will Actually Love
CAC, LTV, payback period, and contribution margin — translated into the financial language leadership uses to make decisions.
Read guide →
GUIDE
First-Party Data Strategy for D2C: Building the Asset That Survives Every Privacy Update
Third-party cookies are dead, iOS tracking is broken, and platform attribution is unreliable. The brands winning in 2026 are the ones who own their customer data. Here's exactly how to build a first-party data strategy.
Read guide →
GUIDE
Meta Conversions API: The Complete Setup Guide for D2C Brands
iOS14 killed browser-based tracking. Meta's Conversions API is the fix — but only if you set it up correctly. Here's exactly how to implement CAPI, deduplicate events, and recover the conversion data your pixel is missing.
Read guide →
GUIDE
Marketing Budget Allocation: How to Split Spend Across Channels at Every Growth Stage
There's no universal budget split that works for every D2C brand. But there's a framework for building one that's right for your stage, category, and margin structure.
Read guide →
GUIDE
AI Tools in D2C Marketing: What's Actually Working in 2026
AI is embedded in every layer of D2C marketing now — from ad creative generation to bidding algorithms to customer segmentation. Here's a grounded view of what's delivering real returns and what's still overhyped.
Read guide →
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